Her Campus Media is the #1 media for college women and Gen Z. As such, the Her Campus Edit Team went through 1 year rigorous product testing to ensure that the products are a great fit for their audience. They tested over 1,000 products from 250 brands and polled their community members – all to uncover must-have products on everyone’s shelves!
From the results, they made sure to highlight brands that were not only affordable, but also held important brand values. The awarded brands are all clean, sustainable, and cruelty-free. They also have community giveback initiatives and/or Black or female-founded.
It has a thick gel consistency. Gel cleansers efficiently work to 1) unclog pores 2) remove excess oil and 3) treat acne. It also produces a light foam once in contact with water to provide a refreshing cleansing experience. For these reasons, Purify is perfect for all skin types!
It’s all in the ingredients. Purify contains 26% aloe vera, an ingredient known to deeply hydrate and soothe the skin. It also contains a blend of 10 amino acids that can help protect and repair the skin – reducing the appearance of fine lines and wrinkles. The cleanser also contains yeast extracts that help neutralize harmful radicals on the skin for better product absorption.
It is priced at only $26 CAD / $20 USD. Affordability was the number one factor Her Campus’ audience considered. We believe that Purify’s competitive pricing allows audiences like Generation Z to find natural and effective clean skincare that works for them, without breaking the bank!
